Gibbons, a leading Long Island custom pool design and construction company, recognized that more and more of their customer base was taking their armchair research on the road, rendering their once state-of-the-art, award-winning website less user-friendly. As they saw mobile technology continue to grow, they found a new online presence was needed—one that effectively showcases their professionalism, reputation, and offerings across all browsing media.
LFO’ proved that one size can indeed fit all with a responsive design that translates well across mobile phones, tablets, and all computers. We built a reactive site that intuitively scales according to the user’s browsing method with a beautiful design that captures the visual demonstrations that category prospects search for first. Additionally, we created cost efficiencies by suggesting an unconventional drive to social media channels to establish a two-way dialogue, where questions could be answered more directly, rather than a costly and time-consuming whole-site redesign for this seasonal business.
Pending results, as this platform has only recently launched.
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